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about Pivot peeps

Emmeline Yuen, Managing Director, has engaged in various distinct global markets, with over 11 years of Experience in marketing, communications, advertising and event management. Her expertise arrives from extensive work at top-level agencies such as McCann Erickson and Foote, Cone Octagon in New York; and Asiacontent.com in Singapore, on brands that include Cnet.com, Sports.com and Eonline.com.

Eight years of working in China have further gained her a firm grasp of the mainland market, while leaving the window open for novel knowledge in a rapidly transforming environment.

...And she excels at sending golf balls into the horizon.

Rachel Ee-Heilemann, Partner, has engaged in sports marketing and consulting, event management and PR for over 10 years, covering markets from Singapore and Southeast Asia to the United States and now China. She spent seven years working with Octagon, working on some of the world’s major sporting events. Her Experience in industries, from pharmaceuticals, FMCG and luxury, has touched upon brands such as MasterCard, Rado, Coca-Cola and Viagra.

Rachel has taken on leadership roles in award-winning teams, garnering namely the ATP Tour "Best Promoted Event Award" in 1998 and 1999 for the Heineken Open Singapore; and "Best Event Management" from the Institute of Public Relations Singapore in 1999. In 2001, she was a judge in both the New York Big Apple PR Awards and the New York Bronze Anvil PR Awards.

...And she enjoys the sedating sound of rain.